Communication Strategy of the Ministry of Communication and Information Technology in Preventing the Spread of Hoax on Social Media
Main Article Content
Abstract
Social media offers various interesting features with their respective advantages, such as a medium for communicating, making transactions, building communities, learning, and running a business. These features can be accessed anywhere and anytime, with only an electronic device and an internet connection. However, with these various advantages and conveniences, not a few people abuse social media by spreading fake news or hoaxes. One of the government institutions in Indonesia that has duties and functions in stopping, monitoring, and preventing the spread of hoaxes is the Ministry of Communication and Informatics (Kemkominfo). This study aims to analyze the communication strategy of the Ministry of Communication and Informatics to prevent the spread of hoaxes on social media. This research uses a qualitative descriptive method and data is collected through interviews with two internal parties of the Directorate General of Information and Public Communication at the Ministry of Communication and Informatics; and communication specialists. The results showed that the communication strategy implemented by the Ministry of Communication and Informatics to prevent the spread of hoaxes on social media was to use digital literacy.There are four (4) pillars that are the main points in the digital literacy program, namely digital security, digital ethics, digital culture, and digital skills.
Article Details
Authors who publish with Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia agrees to the following terms:
- Authors retain copyright and grant the journal right of first publication with the work simultaneously licensed under a Creative Commons Attribution License (CC BY-SA 4.0) that allows others to share the work with an acknowledgment of the work's authorship and initial publication in this journal.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work.
References
Agustini, P. (2021). Peluncuran Literasi Digital, Indonesia Makin Cakap Digital. https://aptika.kominfo.go.id/2021/05/peluncuran-literasi-digital-indonesia-makin-cakap-digital/
Cangara, H. (2014). Perencanaan & Strategi Komunikasi. PT Raja Grafindo Persada.
Fakta, T. C. (2017). Kata “Hoaks” dan “Meme” Sudah Tercatat di Kamus Bahasa Indonesia. https://nasional.kompas.com/read/2017/02/28/13203281/kata.hoaks.dan.meme.sudah.tercatat.di.kamus.bahasa.indonesia
Fardiah, D., Darmawan, F., & Rinawati, R. (2021). Hoax Digital Literacy on Instagram. Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia, 6(2). https://doi.org/doi:https://doi.org/10.25008/jkiski.v6i2.581
Hardani, Auliya, N. H., Andriani, H., Fardani, R. A., Ustiawaty, J., Utami, E. F., Sukmana, D. J., & Istiqomah, R. R. (2020). Metode Penelitian Kualitatif & Kuantitatif (1st ed.). CV. Pustaka Ilmu.
Indriani. (2017). Ahli: “hoax” merupakan kabar yang direncanakan. https://www.antaranews.com/berita/606085/ahli-hoax-merupakan-kabar-yang-direncanakan
Juditha, C. (2018). Hoax Communication Interactivity in Social Media and Anticipation (Interaksi Komunikasi Hoax di Media Sosial serta Antisipasinya). Jurnal Pekommas, 3(1), 31–44. https://doi.org/doi:/10.30818/jpkm.2018.2030104
Kotler, P., & Keller, K. L. (2012). Marketing Managemen (14th ed.). Prentice-Hall Published.
Kusnandar, V. B. (2021). 20 Negara Asia dengan Penetrasi Internet Tertinggi. https://databoks.katadata.co.id/datapublish/2021/07/12/penetrasi-internet-indonesia-urutan-ke-15-di-asia-pada-2021
Lestari, H. E. (2019). Peran Kepolisian Penting dalam Berantas Hoaks. https://aptika.kominfo.go.id/2019/03/peran-kepolisian-penting-dalam-berantas-hoaks/
Mahdi, M. I. (2022). Pengguna Media Sosial di Indonesia Capai 191 Juta pada 2022. https://dataindonesia.id/digital/detail/pengguna-media-sosial-di-indonesia-capai-191-juta-pada-2022
Mastel. (2017). Hasil Survey Wabah HOAX Nasional 2017. https://mastel.id/hasil-survey-wabah-hoax-nasional-2017/
Mastel. (2019). Hasil Survey Wabah Hoax Nasional 2019. https://mastel.id/hasil-survey-wabah-hoax-nasional-2019/
Nasrullah, R. (2015). Media Sosial: perspektif komunikasi, budaya, dan sosioteknologi. Simbiosa Rekatama Media.
Nugraha, G. R., & Abdurrahman, M. . (2019). Pelaksanaan Strategi Komunikasi Pemerintah Indonesia dalam Penanggulangan Hoax (Studi Kasus Kualitatif Deskriptif Laman Aduankonten.id Kementrian Komunikasi dan Informatika). E-Proceeding of Management, 1568. file:///C:/Users/62811/Downloads/19.04.1041_jurnal_eproc.pdf
Nurhadi, Z. F., Parentza, H., Munandar, A., Rachman, D., & Muldan, Y. D. (2021). Strategi Komunikasi dan Edukasi Pencegahan Covid-19 Melalui Media Poster. Abdimas Umtas: Jurnal Pengabdian Kepada Masyarakat, 4(1), 537–543. https://doi.org/https://doi.org/10.35568/abdimas.v4i1.916
Nurlatifah, M. (2019). The Fight Against Hoax: An Explorative Study towards Anti-Hoax Movements in Indonesia. Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia, 4(1), 46–54. https://doi.org/doi:https://doi.org/10.25008/jkiski.v4i1.227
Oedi, R. F., Erawan, E., & Dwivayani, K. D. (2020). Strategi Humas Polisi Resort Kota Samarinda Dalam Menangani Berita Hoax yang Beredar di Samarinda (Studi Kasus Pada Pemilihan Umum Presiden 2019). E-Journal Ilmu Komunikasi, 8(2), 13–27. journal.ilkom.fisip-unmul.ac.id/site/wp-content/uploads/2020/05/Rozalia Fitriany Oedi-1302055069 (05-20-20-01-13-21).pdf
Sari, N. M. (2019). Hoax Adalah, Ciri-ciri dan Cara Mengatasinya di Dunia Maya Dengan Mudah. https://www.liputan6.com/news/read/3867707/hoax-adalah-ciri-ciri-dan-cara-mengatasinya-di-dunia-maya-dengan-mudah
Sariani, N. L. P. (2019). Strategi Komunikasi dalam Meningkatkan Kinerja Karyawan di BHR Law Office. Jurnal Ilmiah Manajemen & Bisnis, 4(2), 115–126. https://doi.org/10.38043
Sudoyo, W. (2022). Indeks Literasi Digital Indonesia 2021: Budaya Digital Catat Skor Tertinggi. https://infopublik.id/kategori/nasional-sosial-budaya/599381/indeks-literasi-digital-indonesia-2021-budaya-digital-catat-skor-tertinggi?video=#
Taqiyya, S. A. (2021). Pasal Untuk Menjerat Penyebar Hoax. https://www.hukumonline.com/klinik/a/pasal-untuk-menjerat-penyebar-ihoax-i-lt5b6bc8f2d737f
Yuliani, A. (2017). Ada 800.000 Situs Penyebar Hoax di Indonesia. https://kemkominfo.go.id/content/detail/12008/ada-800000-situs-penyebar-hoax-di-indonesia/0/sorotan_media
Yunita. (2017). Ini Cara Melaporkan Konten Hoaks. https://www.kominfo.go.id/content/detail/8732/ini-cara-melaporkan-konten-hoax/0/sorotan_media#:~:text=Pengguna bisa melakukan screen capture,.kominfo.go.id.
Yusuf. (2020). Tiga strategi Kominfo dalam Tangani Hoaks dan Misinformasi. https://aptika.kominfo.go.id/2020/09/tiga-strategi-kominfo-dalam-tangani-hoaks-dan-misinformasi/