Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia

The Cultural Expression in the Local Television

2025-03-26T04:26:59+00:00

Since the beginning of the reformation era in 1998 and the enactment of Broadcasting Law No. 32/2002, local television channels has grown significantly. These emerging local television channels were expected to serve as an antithesis to Jakarta-based national television while also providing a space for cultural expression. This study investigates how local television express local culture using the cultural-political economy perspective. The research employs a case study with an instrumental case design and was conducted at ADiTV in Yogyakarta from April to September 2023. Data were collected through in-depth interviews, observations, and documentation. The findings indicate that local television stations like ADiTV play a crucial role in providing a platform for local cultural expression. However, as private broadcasting institutions, the cultural contents featured in programs such as Jenggleng Manasuka, Mocopat Syafaat, and Wedang Ronde cannot be separated from commercial motive. In other words, culture-based television programs are products of the cultural industry that must be marketable to generate profit, often making economic considerations more dominant. As a result, cultural expression on ADiTV becomes highly limited and fails to foster diverse cultural representations. This study concludes that economic interests shape the local cultural expression, as culture-based television programs are inherently part of the cultural industry—products intended for sale. This is a dimension often overlooked by researchers studying local television in Indonesia

Digital Security Strategies Through Stakeholder Collaboration in Combating Online Gambling from an Organizational Resilience Perspective

2025-03-26T04:29:15+00:00

Online gambling (judol) has become one of the significant challenges in the digital era, causing multidimensional effects, including economic losses, threats to social stability, and weakening of the law. Despite various efforts such as blocking sites and cutting off funding streams, quick adaptation by perpetrators, lack of coordination among agencies, and limitations in technology and human resources remain major obstacles. This study aims to evaluate the performance of stakeholders related to handling online gambling, map the obstacles faced by stakeholders, and formulate strategies for handling online gambling through stakeholder collaboration. The research method used in this study is a qualitative approach with interview techniques with stakeholders, namely Komdigi, Polri, and PPATK, using formal evaluation analysis. The results show that Komdigi's performance is not effective due to resource limitations and technological capacity, POLRI faces obstacles in legal instruments and international cooperation, while PPATK also has resource constraints and secondary data limitations. This study finds that site blocking and cutting off funding streams are effective but hindered by perpetrators' technological adaptation and suboptimal cross-agency coordination. Low public awareness also complicates the handling. Recommendations include strengthening coordination, optimizing detection technology, adaptive regulation, public education, and international cooperation for a more holistic and sustainable approach.

Bengkulu Tourism Brand Reputation Management (Case Study of the Natural Bengkulu Logo)

2025-03-26T04:40:03+00:00

In an effort to overcome the weak tourism reputation management in Bengkulu Province, the Bengkulu Provincial Tourism Office has taken a bold step by launching a new tourism brand, namely the Natural Bengkulu logo. Although this effort is expected to provide a strong visual identity, new challenges arise when people only see the logo as an attractive visual element without understanding the deep philosophy that should be the foundation of a tourism brand. A tourism brand is not just a visual representation or logo, but includes values, stories, and experiences that can shape positive perceptions of a destination. This study aims to analyze brand reputation management strategies through a qualitative descriptive approach with a case study method. The focus of this study is the brand reputation management of the Natural Bengkulu logo as a visual identity that reflects the richness of local nature and culture. Data were collected through in-depth interviews with related parties, observations, and document reviews. The results of the study indicate that the Natural Bengkulu logo brand reputation management strategy implemented by the Bengkulu Provincial Tourism Office has succeeded in significantly increasing the visibility and attractiveness of regional tourism. By implementing seven components of reputation management including reputation template adjustment, reputation audit from internal and external perspectives, reputation capital goal setting, accountability formula, reputation management plan, annual audit and assessment, and stakeholder mapping, this strategy has created a positive and consistent image in the eyes of the public.

Diffusion of Organic Agriculture Communication Innovations as an Effort to Mitigate Climate Change

2025-03-26T04:28:41+00:00

The long-standing use of synthetic fertilizers and pesticides has created habits and dependency among farmers. Inorganic materials have become commonplace and it seems as if there are no other options to use as farming inputs. Basically, synthetic-based agricultural production materials can damage the environment and potentially harm farmers. Most farmers in the Subak Wengaya Betan Farmers Group have switched from using inorganic materials to organic ones up to now. This should serve as an example of how farmers in Subak Wengaya Betan can adopt organic farming innovations. This research aims to analyze the diffusion process of organic agricultural communication innovations as an effort to mitigate climate change in the Subak Wengaya Betan Farmers Group, Bali Province. The main process in qualitative research was chosen to obtain in-depth results through the data collection stage using interviews, observations, and other documentation to gather detailed information as data collection techniques. The results of this study indicate that effective steps that can be accepted by farmers to transition to organic farming include the development of a social system closely tied to local wisdom, along with the active participation of customary or village officials who possess and earn the trust of the community.

Keywords: Diffusion of innovation; communication; mitigation; organic farming; climate change

The Phenomenon of Crab Mentality Among Employees in Bandung City in Self-Development Process

2025-03-26T04:41:04+00:00

The process of self-development is an essential component of an employee's self growth. However, the phenomenon of crab mentality can hinder this process, particularly in competitive work environments. Crab mentality refers to an attitude or behavior where individuals or groups tend to restrain the advancement of others due to envy or an inability to accept the success of others. This study aims to describe how the individual, societal, and organizational factors of crab mentality in employees in the self-development process. This research uses a descriptive qualitative method with a purposive sampling technique in selecting informants. Data were obtained through in-depth interviews with employees who have suffered from crab mentality. The findings of this study reveal that the phenomenon of crab mentality in the workplace emerges due to three antecedent factors. Individual Factors that capturing affective aspects such as insecurity and sociogenesis motives, Societal Factors which deal with relationships, roles, and the work atmosphere, and Organizational Factors including the role of leadership, corporate culture, and company dynamics. This research makes a significant contribution to the field of communication science, particularly in the areas of communication psychology and organizational communication.

An Analysis of Parasocial Interaction Patterns between Travel Micro-influencers and Viewers on YouTube

2025-03-26T04:48:53+00:00

Advances in communication technology and social media have significantly transformed the travel industry, particularly through the emergence of travel influencers on a variety of social media platforms. Specifically, this study aims to identify the patterns of parasocial interactions between travel micro-influencers and their viewers on YouTube. Parasocial interaction is defined as one-sided interaction with media personalities during media exposure. The data were collected from YouTube’s travel videos about Yogyakarta as one of the most visited cities in Indonesia, which were produced by five Indonesian travel micro-influencers who have followers under 100.000. Using qualitative content analysis, the video content and comments were coded and examined. The findings reveal that micro-influencers create parasocial interaction patterns through several key aspects, including physical attractiveness, interpersonal communication skills, information sharing, destination appeal, production techniques, and confirmation. Meanwhile, the audience engages in a parasocial manner through expressions of admiration and appreciation, active involvement, interaction, emotional bonds, inspiration, and practical influence. Although the established interaction is primarily one-way, some of these interactions are reciprocal, such as when the influencers reply to the viewer's comments. This pattern of interaction demonstrates that YouTube serves as a platform for creating and maintaining parasocial relationships between viewers and influencers in addition to operating as a platform for content distribution.

Generation Z’s Perspectives and Responses to Climate Change: The Role of Education and Social Media

2025-03-26T04:50:33+00:00

This study aims to analyze Generation Z's perspectives on climate change and to describe their patterns of understanding and response to this issue, including how they acquire information, interpret the impacts of climate change, and take action in their daily lives. Additionally, this study evaluates the role of educational institutions and social media in shaping awareness and provides recommendations to enhance their engagement in environmental issues. A quantitative descriptive approach was employed, utilizing online surveys, interviews, and focus group discussions to collect data from respondents across various regions. The findings indicate that Generation Z has a high level of awareness regarding climate change and recognizes human activities as the primary cause. They actively seek information through social media, particularly Instagram, and gain further understanding from educational institutions. Visual educational content and support from educators contribute to shaping their attitudes and concrete actions, such as reducing plastic and energy consumption, to promote environmental sustainability.

Citizen Science as a Driver of Employee Engagement: A Case Study of the PENDAKI Program

2025-05-07T05:20:45+00:00

This study examines how the PENDAKI program at PT Austindo Nusantara Jaya Tbk (ANJ) fosters employee engagement through citizen science. The main goal is to understand how it creates employee engagement within corporate sustainability efforts. The research draws on internal communication theories, highlighting the importance of information exchange for organizational efficiency, employee performance, motivation, and sustainability communication, which connects environmental issues with social values to promote sustainable practices. The study explores the question: “How can citizen science through the PENDAKI program create employee engagement?”. Using a qualitative descriptive case study approach, it focuses on the PENDAKI program at ANJ from 2019-2024. Data was collected through semi-structured interviews with management, conservation staff, and employee participants across different operational areas, along with documentary evidence like internal research and program evaluation reports. The findings show that PENDAKI fosters employee engagement through several pathways. Participation increased employee awareness and understanding of biodiversity and conservation efforts. Employees felt they were contributing to the company's sustainability goals and values. The program offered opportunities for skill development in species identification and documentation, and recognition for contributions, which motivated further participation. It also reduced silos between departments and encouraged collaboration towards a shared conservation objective. Additionally, the program positively impacted the company's external image and fostered employee pride. The study concludes that PENDAKI creates employee engagement by fostering a sense of purpose, providing skill development opportunities, and promoting a shared commitment to biodiversity conservation, highlighting the role of communication strategies in the success of such initiatives.

Digital Journalism and the Revitalization of Nusantara Languages: Integration of Natural Language Processing, Blockchain, and Digital Ethics for Linguistic Preservation

2025-04-09T05:13:09+00:00

In the ever-evolving digital era, regional languages in Indonesia are facing the threat of extinction due to modernization and globalization. This study aims to explore the role of digital journalism supported by artificial intelligence (AI), natural language processing (NLP), and blockchain technology in preserving Nusantara languages. The method used is descriptive analytical by reviewing literature from indexed scientific journals, UNESCO reports, and case studies related to language preservation and digital technology. The results of the study show that digital journalism plays an important role in documenting and disseminating regional languages through interactive formats such as videos, podcasts, and multimedia articles, which are more attractive to the younger generation. NLP technology helps analyze, translate, and build linguistic models of regional languages, facilitating the processing and distribution of multilingual content. In addition, the development of regional language-based chatbots opens up opportunities for fun interactive learning. On the other hand, blockchain ensures the authenticity and copyright protection of language content by permanently and encryptedly recording each documentation, and enables cultural tokenization to encourage active participation of local communities. This study confirms that the integration of digital journalism, NLP, and blockchain not only strengthens efforts to preserve regional languages, but also builds an ethical, transparent, and sustainable digital ecosystem. Collaboration between journalists, local communities, and technology developers is the key to success in ensuring that Nusantara languages remain alive and relevant in the modern era.

Looking Ahead to the Political Future: Voting Behavior of Generation Z in General Elections in Kediri Regency - East Java

2025-03-26T04:43:42+00:00

General elections are a crucial component of the democratic system, involving the participation of all eligible citizens. Generation Z, as one of the significant voter groups, attracts the attention of political parties due to their large number of votes. However, this generation often exhibits apathy and a lack of political knowledge. This study aims to analyze the voting behavior of Generation Z and the factors influencing it. The study employs in-depth interviews with 14 informants consisting of students, university students, and private-sector workers, as well as Focus Group Discussions (FGD) with 7 university students. The results indicate that initial voter conditions, such as economic background and previous experiences, mass media, and the characteristics of parties or candidates, significantly shape the political preferences of Generation Z. Social media emerges as the primary source of information, while experiences and discussions in academic environments enhance political participation. Emotional and rational factors also influence voting decisions, with emotions toward certain parties or candidates and rational analysis of received information playing critical roles. These findings underscore the importance of political education and media literacy in shaping informed and critical voters, contributing to the strengthening of democracy and the development of a more inclusive society in line with the Sustainable Development Goals (SDGs).

Information Literacy Competence in Curtailing the COVID-19 Hoax in the People of Aceh

2025-03-26T04:37:52+00:00

Information literacy is defined as the ability to access publications, understand, and critically evaluate media content. The competence level of community in information literacy encompasses the regulation of message interpretation passing through online media. Therefore, this study aims to determine the information literacy competence of the Aceh people in curtailing COVID-19 hoax. The data collection technique used was a questionnaire, involving 1078 respondents who were in 5 study locations, namely Banda Aceh, West Aceh, Central Aceh, and North Aceh, and Langsa. The results showed that 836 (77.55%) respondents understood hoax as intentional fake news, while 576 (53.43%) indicated that it is inaccurate information. A total of 559 (51.86%) respondents were sometimes able to distinguish between hoax and true information. Furthermore, most respondents suggested that there is a need for socialization or education in the community to prevent the spread of hoax. By promoting information literacy, self-control over the publication received is carried out optimally, which is a solution to prevent cases of circulating hoax. Furthermore, information literacy is an effective method in dealing with false publications by introducing the characteristics of fake news, verification procedures, and following up on issues that are likely to fall into the hoax category.

Keywords: Covid-19, Hoax, Information, Literacy

Political Rhetoric of Jokowi and Prabowo in the 2019 Presidential Election: A Semiotic Analysis of Tempo Magazine Covers

2025-03-26T04:48:32+00:00

Tempo magazine's covers depicting the political battle between Jokowi and Prabowo in the context of the 2019 Presidential Election are worth examining. Not only because in 2019, Jokowi and Prabowo met as rivals who defeated each other for the second time after the 2014 Presidential Election. Using semiotic analysis and media agenda setting theory, this study aims to identify the connotational aspects of the figures of Jokowi and Prabowo in the context of the 2019 Presidential Election on various covers of Tempo magazine. This research highlights the importance of the agenda setting process carried out by the Tempo Magazine Editor in determining the cover of Tempo Magazine in the context of the 2019 presidential election in Indonesia. This study finds that Tempo Magazine’s covers show no bias toward any presidential candidate, positioning Tempo as a neutral observer of the candidates' political behavior. The covers depict a balance of power leading to societal polarization and support divisions. Moreover, the agenda media discourse shows, instead of building opposition, it suggests a political coalition, reflecting the political communication character of Jokowi administration.

Communication as a Catalyst for Motivational Shifts in “How to Make Millions Before Grandma Dies”

2025-03-26T04:51:44+00:00

The journey of life experienced by an individual, along with the dynamics faced, reflects various motivations influenced by intentions and the environment, shaping individual behavior. This study explores the changes in the motivations of the main character in the film ‘How to Make Millions Before Grandma Dies.’ The main character, influenced by his personal interactions with Amah, alters his motivation from wealth to appreciation of Amah’s legacy of wisdom and relationship. Using the Theory of Reasoned Action (TRA), this research reveals that the motivations shift from externally driven materialistic goals to internally driven emotional goals. Through a qualitative approach employing Todorov's Narrative Analysis Method, the findings demonstrate that interpersonal communication is crucial in transforming motivations, showing how social interactions can influence individual attitudes and behaviors, and highlighting the importance of family values in this transformation process. To conclude, every rational action generates intrinsic and extrinsic drives, regardless of whether the outcome aligns with the original objective. The dynamics and communication involved will lead to self-development.

Keywords: Interpersonal Communications; Motivation; Theory of Reasoned Action; Todorov’s Narrative Analysis

Family Communication In Conflict: Analysis Through Robert Bales' Theory

2025-05-07T03:45:48+00:00

This research aims to analyze family communication in conflict. This research uses Robert Bales' Theory, with 6 assumptions that serve as the guide in this study. The paradigm used is Phenomenology, to understand the experiences of each individual. This study analyzes 4 families in conflict, with 6 informants. To maintain family confidentiality, the informants are symbolized as: A, B, C, and D, consisting of a child and one parent. The families analyzed are those who were once married and have since divorced, but must continue to communicate due to the presence of children. The research was conducted through observation, in-depth interviews, and documentation. The research results show that each family has its own way of resolving communication conflicts. Family A is committed to maintaining communication between the child and the separated parents; families B and C experience poor communication situations, which affect the child's adaptation difficulties and various emotional disturbances. The research results show that 2 families experience problems in communication, evaluation, supervision, tension, and cohesion, 1 family experiences problems in communication, evaluation, and supervision, and 1 family can maintain communication, share in evaluation, supervision, and maintain cohesion for the sake of their child even though they have separated as a couple.

Communication of the National Police of the Republic of Indonesia in Handling Radicalism

2025-03-26T17:12:44+00:00

Radicalization can lead to acts of terrorism so the government has to combat it. This study aims to investigate the communication of the National Police in suppressing radicalism in the Poso District. This study used qualitative methods and the data were collected by in-depth interviews. The population of this study was terrorist convicts, former terrorist convicts, families of terrorists and ex-terrorists, and all parties involved in handling radicalism in Poso District determined using the purposive sampling technique. Then, the data were analyzed by process coding, descriptive coding, and value coding. The results showed that the communication between the National Police in suppressing the growth and development of radicalism in Poso District is still being performed and showed effective results. Further, the radicalism in this district was caused by revenge and injustice which made people easily get recruited by Mujahidin Indonesia Timur (MIT) to carry out acts of radicalism that led to terrorism. The National Police has used social media such as Facebook, Instagram, and Twitter to suppress the growth and development of radicalism.

Communication Strategy In Supporting State Defense Policy

2025-03-26T17:11:25+00:00

Currently, strategic communication in supporting national defense policy faces increasingly complex challenges amid geopolitical dynamics, technological developments, and changing patterns of security threats. In the digital era, the government and defense institutions in Indonesia need to utilize information technology to effectively convey policies to the public, while building public trust in the country's defense strategy. In reality, coordination between institutions is still a major challenge, especially in ensuring the integration of messages and synergy of cross-sector communication. In addition, the rampant disinformation and digital propaganda also threaten national security stability, thus requiring strategic efforts to counter negative narratives that can weaken support for defense policies. The purpose of this study is to analyze and identify the role of strategic communication in supporting the implementation of national defense policies, with a focus on the effectiveness of information delivery, coordination between stakeholders, and mobilization of public support. The theory used is Paul Argenti (2007), In his book Strategic Corporate Communication, Argenti states that strategic communication is an organization's effort to convey messages effectively to various stakeholders. The method used is a literature study by reviewing, analyzing, and synthesizing various relevant literature sources. The results achieved are found several indicators to realize Strategic Communication in supporting the National Defense policy is by integrating Communication Adaptability, Inter-Institutional Coordination, Effectiveness of Communication Channels and Public Participation and Involvement so that strategic communication can be an effective tool in strengthening the legitimacy and implementation of national defense policy.

Radical Changes in Political Campaign Strategy Prabowo Subianto's in the 2024 Presidential Election Indonesia

2025-05-07T05:13:25+00:00

The 2024 presidential election in Indonesia witnessed significant changes in the political campaign strategy of Prabowo Subianto, characterized by a radical departure from previous approaches. This research employs critical discourse analysis methods and documentation studies to analyze the transformative shifts in Prabowo's campaign tactics. The findings reveal a strategic rebranding of Prabowo's image, transitioning from a firm and temperamental figure to a more cheerful and humanistic persona. This rebranding was facilitated by the adoption of shallow political gimmicks, including "gemoy memes," "free lunch," and "dance okay gas," which were disseminated extensively on social media platforms. Additionally, the campaign strategically distorted historical records related to human rights violations and other contentious issues, effectively burying Prabowo's previous track record. Despite controversies surrounding the election, Prabowo's rebranded communication approach succeeded in capturing the support of novice voters, particularly from the younger generation. The research concludes that these radical changes in campaign strategy were instrumental in Prabowo's electoral success, as evidenced by preliminary voting data indicating significant support from Generation Z voters.

Electronic Customer Relationship Management and Browsing: Driving Electronic Word of Mouth in Indonesia’s Online Marketplace

2025-05-07T05:29:11+00:00

This study delves into the effects of Electronic Customer Relationship Management (e-CRM), hedonic and utilitarian browsing on e-satisfaction, and their influence on electronic Word of Mouth (eWOM) in Indonesia's online marketplace. The digital commerce landscape emphasizes e-CRM's importance in managing customer interactions. Surveying 962 active users, this quantitative study reveals significant links between browsing behaviors and e-satisfaction, underlining diverse user preferences. Positive associations with eWOM suggest satisfied users advocate for brands. However, e-CRM shows non-significant ties with user satisfaction or eWOM, indicating the need for refined strategies aligned with user expectations. Theoretical implications support established models, offering insights into consumer behavior. This research enriches understanding of Indonesian online shopping, guiding tailored marketing communication strategies to boost satisfaction and eWOM endorsements. Future research could explore additional factors and strategies to optimize online retail experiences.